About Neuroclima

Develop

 

NeuroClima establishes a nervous system to monitor behavioural adaptation to climate change and assess social tipping dynamics at scale, which is crucial for systemic change towards climate resilience. This system will promptly and effectively monitor critical components, addressing citizens’ concerns, expectations, and challenges to ensure a meaningful transition to climate sustainability. 

NeuroClima’s nervous system continuously monitors web and social media platforms for emerging trends and discussions on climate-related themes. A comprehensive data-collection and analysis infrastructure, including services and visualisation interfaces, facilitates bottom-up communication, issue identification, and informed policymaking. 

NeuroClima is building upon previous analyses, while its monitoring infrastructure informs the development of a theoretical framework titled the “Framework of Values, Skills, and Approaches for Behavioral and Systemic Change for Climate Adaptation”. This framework guides behaviour change efforts and governance towards climate resilience, proposing metrics, activities, toolkits, and multidisciplinary approaches while emphasising the potential of social tipping and leverage points across various contexts. 

Support

NeuroClima supports the EU Adaptation Strategy and the Mission on Adaptation to Climate Change since it involves frameworks, toolkits, recommendations, and activities to address the climate imperative by fostering participatory problem-solving approaches and supporting citizens’ climate literacy. Disruptive events like the COVID-19 pandemic, recent inflationary tendencies, and the war in Ukraine have significantly altered citizens’ lifestyles, work patterns, spending and consumption habits, and communication methods. 

NeuroClima supports the EU actions and strategies for the green transition towards combating climate change, posing challenges in garnering broader public acceptance of new policies and measures related to the green transition and other climate-related issues. NeuroClima assists decision-makers and policymakers in understanding the conditions and capacities necessary to fundamentally shift citizens’ behaviour towards a greener and more sustainable EU. Concurrently, citizens should actively participate in decision-making processes that affect them and comprehend the proposed measures’ impacts on their lives. 

NeuroClima delivers three toolkits for stakeholders and citizens: (1) participatory design, (2) creative writing and (3) cinematography, animation, and performing arts. These toolkits foster inclusive and widespread participation, educate citizens of all ages, and facilitate participatory workshops regarding the adoption, implementation, and dissemination of EU climate initiatives. Furthermore, these toolkits aid in developing essential skills among educators, policymakers, decision-makers, and others in public governance to educate citizens about climate-related initiatives, gather feedback, and promote innovative participatory policy co-design. 

Design

NeuroClima tools empower citizens and decision-makers in climate adaptation and capitalise on strategic leverage points, engagement mechanisms, and climate literacy. NeuroClima proposes modular digital participation, feedback, and learning tools for onsite, remote, and blended experiences. These tools adapt content in real-time into engaging learning experiences, serving as the project-learning interfaces. 

Recognising the importance of narratives for engagement, NeuroClima delivers a gamification and engagement strategy to involve citizens in implementing the EU Adaptation Strategy and the Mission on Adaptation to Climate Change.  

NeuroClima also explores digital storytelling, authoring tools, educational board games, and rich media content. It involves policymakers, citizens, and students to co-create motivating learning experiences for climate adaptation. 

Additionally, NeuroClima offers content editors and tools for digital participatory spaces, including an interactive storytelling platform for citizens’ creative expression, an AI-enhanced content recommender, and a dedicated editor for creating and consuming learning experiences. These tools empower educators and learners to develop content while monitoring audience engagement to enhance climate literacy. 

Validate

The NeuroClima demonstrators evaluate the novelties created by the consortium as regards representative use cases. The project deploys two pilots to assess the impact of proposed innovations and demonstrate the applicability of the solution across various domains and scenarios. All components, including the project monitoring infrastructure, framework, toolkits, and envisioned engagement mechanisms, serve as the basis for designing initiatives to implement the EU Adaptation Strategy and the Mission on Adaptation to Climate Change. Specifically, the pilots examine the: (i) application of proposed services, interfaces, and approaches by researchers and citizens; and (ii) the promotion and implementation of the EU Adaptation Strategy and the Mission on Adaptation to Climate Change. They focus on increasing citizen and student engagement and democratic expression through participatory design, creative writing, cinematography, and performing arts. Each pilot consists of two representative use cases. 

Raise

NeuroClima strives to raise awareness of its proposed solution, providing best practices and recommendations for efficient policymaking on climate issues, and ensuring sustainable exploitation of project results. It develops and executes an operational dissemination and communication strategy to maximise its impact at the European level, fostering collaboration with aligned EU-funded initiatives. As a result, NeuroClima develops and validates business models, commercialises its outcomes, and ensures sustainability beyond its duration.  

The NeuroClima standardisation effort identifies opportunities to incorporate project outcomes as best practices and invests in frameworks and toolkits addressing citizen and stakeholder needs. This involves active participation from both groups, to align tool development with established practices and policies. Last, NeuroClima undertakes activities to ensure the long-term exploitation and commercialisation of its outcome​. 

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